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April 27, 2015
Here's a marketing tip for you. This time of year is the calm before the storm of students who arrive in late August and September. Put a postal mailing together to all the students who have attended your classes in the past year. The conversion rates will be higher because these students already have an interest in yoga and they know who you are.
Don't take lack of attendace in July personally. Get over it and spend a little on a mailing that promotes your yoga studio.
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