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When is the best time to open a yoga studio?
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Forum Posts: 82
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April 27, 2015
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February 27, 2008 - 4:18 pm
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After receiving my certification from Aura and using the business materials within I have opted to be an independent contractor for now. Teaching at local gyms and teaching privates in gyms or at my home have made my life more comfortable with a much better income than any second job. so, here's a question to all of you. How will I know when to spin off into my own studio?

There is one other yoga teacher in town and she teaches at a local physical therapy unit. We had discussed partnering and it is a possibility, because she is a good-hearted and very honest person. We have no yoga studios within 45 minutes of us.

Any ideas from studio owners and independent contractors are welcome.


Forum Posts: 50
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December 8, 2013 - 11:53 am
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Is There a Best Time to Open a Yoga Studio?

Taking the steps to become a yoga instructor with your own studio may seem daunting, but there are many resources available that can help you feel better prepare and ready to become a studio owner. There are many decisions that must be made when opening a studio, such as how many and what types of classes will be offered, but there is one aspect of opening your own studio that cannot possibly be overlooked: when to open the studio. This might be the most important decision that you make, as it can affect how the studio fares and nothing can happen past the planning stages until the studio is actually opened.

The primary thing to consider when opening a yoga studio is what season you would like to start out in. Each season affects people differently, and no two people respond exactly the same to seasonal changes. Some people are more inclined to take up yoga in the spring, while others may give it more serious thought when the leaves begin to change in autumn. The requirements of running a studio in certain seasons should also be considered. Heated yoga classes will require more energy in the winter than it will in the summer, and air conditioning may be needed in warmer months for regular classes.

Another consideration should be that many people have a heightened awareness of fitness in the times following the holidays. Statistically, people are most likely to join gyms or begin private or group fitness routines, including yoga, immediately after the large holidays that traditionally involve feasts. These include Thanksgiving and Christmas, which are bundled together with New Year's Eve as "the holiday season," and Easter. Yoga and meditation become very popular after the holidays, and many people join these classes in pairs or groups, bringing more students to a studio.

So, is there an ideal time to open a yoga studio? Absolutely, and this is most simply stated as when you are ready. You should never open a studio before you feel properly prepared, and having everything organized prior to opening a studio is very important. Rushing to open a studio will cause the studio to have a higher risk of failure, and there will be more difficulties that arise when a studio is started before the owner is fully prepared. While the seasons and holidays should be considered, the most important aspect of determining when to open a studio is your own level of preparedness.

Best months to open a yoga school in the US are January, April, and September. Each one is after a holiday and there is a theme to each as people think of an new season for change in lifestyle.


Forum Posts: 117
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March 15, 2015 - 11:24 pm
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Hi Pharell

These might help you....

Meditate on This: Yoga Is Big Business

The small business guide to mergers

Yoga is a Holistic System

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