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April 27, 2015
Hello Fellow Souls,
Time to stir things up.
I think this is a great subject, but I want to make you aware that the British Wheel of Yoga is a masterpiece organization. Kudos to the BWY! They put fear into the hearts of yoga instructors by claiming to represent the government. Marketing with fear is a treacherous act. Most marketing has gone about it all wrong. Enough with the love, peace, and kindness.
If you want to make people buy your stuff, show them footage of what will happen if they don't! The weight loss industry could do it by filming heart attacks. I know you think I'm un-yogic. Too bad, because I wish I had thought of BWY's scam first. I'd be bloody rich. They have the public hypnotized and brainwashed. Brillliant!!!!
Now visit our side of the pond in North America. The Alliance sees BWY as a role model. Time to misinform the public again. But wait - the government is so busy making war there is no concern about health. Our government caring about health, that's a good joke. That might work in the UK, but in the US we have an elected official who announced the war should go on for another 100 years and he has a shot at becoming president.
Time to change the yogic marketing strategy a little for the US. "The only good teachers belong to our registry and everyone else is inferior." The Alliance has gone one better than BWY. They are after world domination. No snobs here, just pay up, shut up, and join.
So one registry uses trickery and another uses a war plan. Please explain why yoga teachers want to join up? I know wall paper is important. But is it worth your soul?
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