By Paul Jerard, E-RYT 500 Sometimes, Yoga instructors are asked to teach classes for free; there is nothing wrong with giving your time for free, but this brings up many more underlying issues. Are “true Yogis” obligated to teach for free because anyone who would accept payment is violating the fifth Yama: Aparigraha? What is [...]
A flat, hourly rate is nice; and rates do depend on the location where you live. However, the best way to work with a fitness center is to get a percentage of the class fees. Generally speaking, health clubs try to get 50%, so they want a 50/50 split. Some Yoga teachers are getting 60% [...]
Yes, we do have Yoga marketing and business coaching services, but due to demand, Paul has only a few openings available to work with Yoga teachers or Yoga studios. Paul will work with you for one hour a month by phone and you will receive unlimited Email support. Space is definitely limited. You may want [...]
You would want to build your business as an independent contractor first. In this course, you will find 16 ways to grow your business with little or no overhead. When you build up enough accounts, the decision to of whether or not to open your own independent Yoga studio will be clear. This has been [...]
In answer to your question, " No, you don't have to be registered. The type of 'unofficial' Yoga practice you mention exists, even in strictly regulated countries." One of the main reasons Yoga teachers go through a certification process and later another registration process, is to cover themselves from potential malpractice or negligence lawsuits. A [...]
My friend, I want to thank you for the opportunity to answer your sincere question. Firstly, I have had the experience of teaching free yoga classes in parks and holding down a full time job, at the same time. Many of those students really didn't see a value in free Yoga. It was just something [...]
You will do well, in New York, as a graduate of a Yoga teacher training school from India. This is an excellent opportunity and a valuable point you will want to make in all of your marketing materials. The first questions an ashram or health club, in the States, will ask is: Did your Yoga [...]
Learn to Market Yourself: Learn everything you can about marketing and take charge of it. This will be one of your most expensive overhead costs, especially when you do any paid advertising. In a small “mom and pop” type business, you can’t afford to ignore marketing and advertising costs. If you already have the money, [...]
That is a very good question. Choosing to run your own Yoga business is an important, potentially exciting, and rewarding decision. You will need detailed information from teachers and managers about business planning; whether you decide to become an independent contractor or open a studio location. Obviously, starting a studio is a more complicated step. [...]
By Dr. Paul Jerard, E-RYT 500 Can Yoga help workaholics? Sometimes, each of us needs a reality check to assess work and the rest of our life. Granted, we need to work, unless we are independently wealthy, but we need balance in our lives. Yoga brings life into balance. Yoga training for the workaholic is usually [...]